High fashion relents to Web’s pull
When companies first started to sell items online in the 1990s, most luxury brands barely paid attention, but now luxury clothing companies have started or soon will start selling their products through their Web sites. (NYT photos) The website for Marc Jacobs, the flamboyant fashion designer with an estimated $5 billion brand, has many things: stylish videos of employees describing their jobs …
With societies most affluent shoppers enjoying their money more while shopping for fashion accessories, premium designer brands are all scrambling to be noticed by this most discriminating segment of the buying public.
With recent economic trends placing an increasingly larger amount to of disposable income in the exclusive shoppers bank account, they have responding by coining the new common phrase “image is everything” that can be heard in malls across the land.
This trend is not limited or confined by borders and is now spreading worldwide. In fact, when Prasanna Bhaskar, who happens to be retail manager for Louis Vuiton calculated that the 300-plus Suhali Goat Leather Handbags he allocated for a newly burgeoning Indian market would be enough, he soon found out his initial estimates were inaccurate.
They sold out completely within sixty days, which only stands as mute testament to the growing International demand for this type and style of high end designer handbag.
In fact, with price tags of $2,964.36, he assumed that a fashion accessory of this type might be a long term proposition in the newly emerging Indian high end retail sector. However; the exact opposite turned out the be true, as other similar products are also flying out of exclusive shops and boutiques all across India.
It seems that denim has become a permenent part of todays fashions and designers seem to simply never run out of creative uses for it. Marc Jacobs has proven this point once again by creating a Quilted Denim Large Hobo Banana that carries a $880.00 price tag on it.
Its unique overall look that features bulky brass straps and catchy slanted zipper pockets make this roomy functional bag a must have item. Of course, it features Marc Jacobs signature signature brass hardware as as well as creative top stitched leather features.
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